You’ve probably heard through the grapevine that videos are worthwhile investments for any business looking to improve their online presence. These clips are great at increasing conversion rates because they’re great at engaging in the audience and conveying complex messages in an efficient way — what’s not to love?

So, you’re wondering how can you kickstart your video marketing campaign? A video marketing campaign can seem like a huge project and you don’t know what first step to take. Don’t fret, we’ll give you a few tips to help you out.

1. Identify Your Audience

Before you start scrambling for equipment to create your…

This is only a snippet of article written by Andre Oentoro

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